Metrics
AI Visibility Score
A metric that quantifies how frequently and favorably a brand appears in AI-generated search responses across platforms like ChatGPT, Claude, Perplexity, and Gemini.
The AI Visibility Score measures multiple dimensions: presence (how often your brand is mentioned), accuracy (whether AI represents your brand correctly), sentiment (the tone of AI mentions), and positioning (where your brand appears relative to competitors). Tracking this score over time reveals whether your GEO efforts are working and identifies opportunities for improvement. Multiplier AI provides AI Visibility Scores as a core feature of its monitoring platform.